Saturday, May 2, 2015

Backlinks – Produce them the right way!

If a website doesn’t have interesting content, no one will stick around to look at it – if it doesn’t get targeted traffic, no one will buy from the site. The algorithms behind Google rankings have kept webmasters on their toes for the last several years. Keyword stuffing used to work. Now Google will banish any site with overused keywords. The thinking used to be…the more backlinks, the better. Now too many unrelated backlinks can get a web site shut out of Google rankings altogether.
The truth is – accumulating thousands of links too quickly will get you in trouble. Building up a web site’s rankings is hard work and it can take months, sometimes years, to generate large volumes of targeted traffic. However the payoff is huge to those who are patient and who put in the work. Too many companies and individuals want quick results without allowing for the natural process of building traffic and followers through strategically placed backlinks.
Getting traffic these days is a combination of several powerful factors: Terrific content produced on your site through hard work and diligence, original articles posted in the right places with backlinks attached to good anchor text – and putting in the time to research the niche so you can place informative content in front of the people you want to attract to your web site.
So how does one distribute solid link building in quantity while keeping the Google spiders happy? There are several good strategies to backlinking. Article writing has always been the premier method of getting attention and targeted traffic to a web site. Take advantage of sites like Hubpages and Squidoo. Use well researched keywords as anchor text for your backlinks. Nowadays, most web surfers are pretty jaded about clicking on a plain url link. Using keywords as links in informative, well researched articles will naturally attract the public to your web site.
Putting a public profile on Facebook for your product or service is another excellent way to get attention and backlinks. If you are willing to put in the time and work, well-placed backlinks can attract the traffic you need, while keeping the search engines happy.

No comments: